MSM PR & Communications is pleased to announce that is it expanding its activities into North America with the launch of a new entity, KITA Communications Inc., based in Canada.
The international expansion comes after MSM Co-Founder Andrew Mitchell, who will head up the new company as its CEO, relocated to his home country earlier this year.
MSM and KITA Communications will work together as preferred partners to maintain the high level of services already being offered to clients in Europe, while also allowing for a more flexible, à la carte approach with regard to future clients and collaboration.
MSM will continue to provide a full suite of advisory and PR services under the management of Peter Stafford, who takes over as CEO as part of the restructuring, while KITA Communications will tailor its offerings more to content creation and storytelling.